Twitter has been flooded over the last week with pictures of female physicians in bikinis. This is a push back from a particularly misogynistic piece of “research” published in the Journal of Vascular Surgery* (“Prevalence of unprofessional social media content among young vascular surgeons”). This IRB-approved peer-reviewed study attempted to quantify the amount of “unprofessional” behaviour on Facebook, Twitter and Instagram exhibited by a group of recent vascular surgery fellows and residents. Three of the authors created fake social media accounts and looked at bikinis, posing with alcohol and sociopolitical posts (among other things) on social media as evidence of unprofessionalism. Unsurprisingly one Twitter commentator posted “I think the authors confused “professional” with “patriarchal”.
The massive backlash illustrated the way the word “professionalism” is often used as a loaded term to define a very narrow set of behaviours that have stemmed from the cultural norms of medicine. Norms which enforce the predominantly white, male, cis (you could keep going) status quo and norms that are subsequently enforced by other healthcare occupational groups. As Grey commented the professional is interpreted as “not just a man but, to a large extent, a white heterosexual middle-class man” (p. 584). These are the “neutral” workers – the rest of us are the exception, and thus need to be managed in the workplace with (e.g.) equity and diversity policies that include gender, race, sexual orientation etc. You won’t be surprised when I slip in a mention of institutional discrimination here.
The professional is one who “keeps his emotions in check and his personal matters out of the office” (p. 68). This likewise ties into “traditional” male values like control and rationality. But what constitutes a “personal matter”? The fact that we are parents? Have a mental illness? A physical disability? This is the same erasure that happens when Black radiographers are told their hair is unprofessional, LGBTQ nurses are told that their identities are unprofessional – it’s illegal to discriminate but acceptable to request that we downplay or hide our identities at work**. For that matter, what constitutes an office now when we’re doing Zoom calls in pyjamas and work-life balance seems like a distant joke?
There is growing awareness of the way that “professionalism” is often used punitively against those already disempowered within healthcare. The heart of the original definition of professionalism is working for the public good. Let’s hope #MedBikini inspires a closer look at what we mean when we use the word “professionalism” in the future.
* Which has since been retracted and the journal and authors have issued apologies
** For more on this see Yoshino’s research on “covering” at work